TikTok has transitioned from TikTok Creator Marketplace (TTCM) to TikTok One (TTO). As a TikTok partner, Vamp has updated its workflow so creators can continue linking their content and collecting insights seamlessly. You can read more from TikTok here.
Why You’ll Love It
Invite links never expire — unlike the old 60-day campaign codes.
Simplified post linking — creators can link content directly to campaigns from the app.
Mobile-first workflow — ensures all campaign posts are accurately tracked in Vamp.
How It Works
Campaign Codes → Invite Links
The previous campaign code system is replaced with an Invite Link.
Each invite link is campaign-specific and does not expire.
Creators use the invite link to link their TikTok posts directly to a campaign.
Creator experience on Mobile
Open the invite link from the mobile app.
The link redirects to the TikTok app.
Creators can either upload a new video or link an existing post to the campaign.
Here’s a demo of how a creator uses the invite link via the Vamp app.
Creator experience on Dashboard
The invite link is displayed in the deliverable modal for each campaign.
Simply click the link to start the post linking process.
Important: This flow is separate from Spark Ads. To authorise a brand to run a Spark Ad, follow the standard process here.
FAQs
Q: I forgot to use the invite link when posting. What do I do?
A: Click the invite link again. TikTok will prompt you to either upload a video or "Link existing post." Choose Link existing post and select your campaign post.
Q: Can I link my post by editing it in the TikTok app?
A: No, linking can only be done through the invite link.
Q: Does the invite link expire?
A: No, invite links never expire, unlike the old 60-day campaign codes.
Q: Can I use the invite link on desktop?
A: No, invite links work only on mobile within the TikTok app.
Q: I clicked the link, but it says I’m not invited. What now?
A: Ensure you’re logged into the correct TikTok account. If the issue continues, it may require troubleshooting the campaign setup.
Q: How many times can a creator use the invite link?
A: Each invite link can be used up to 500 times.
Q: TikTok prompted me to join TikTok One. Do I have to?
A: No, joining TikTok One is optional. Linking posts via the invite link still allows full Vamp campaign participation and insights.
Q: I didn’t join TikTok One. Will my post insights still be available in Vamp?
A: Yes! As long as the post is linked to the campaign using the invite link, Vamp will capture all insights.
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